In 1901, Mitchell McCabe opened its doors in South Melbourne. Six generations of Melbourne men have walked out better dressed than they walked in.
For 125 years, one thing never carried our name: the socks. Always someone else's label, tucked under a pant leg no one saw.
Not anymore. I'm Andrew Scawen, proud owner and product developer here at Mitchell McCabe — and this Father's Day, we're launching the first sock range to carry our own name. Same standard we've held since 1901. Finally head to toe.
125 years in the making. Available now —online or in-store.